• Olga Wildman

Color categories

Warm

Cool

Neutral


Colors in design can be essential to the image and mood:

•Warm colors convey excitement and energy.

•Cool colors are calming and relaxing.

•Neutral colors are unifying and help us to focus.


Primary, secondary and tertiary colors:


Primary colors are blue, red and yellow.

Secondary colors are orange, green and purple.

Tertiary colors are orange-red, orange-yellow, yellow-green, blue-green, blue-purple, and red-purple.



Hue, Value, Chroma and Complements


Hue refers to, and is another name for, color.

Value describes the darkness or lightness of a color.

Chroma refers to the intensity of a color.

Color complements are those colors that work well together.

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